WhatsApp automation · India

WhatsApp automation for the surface 78% of India already buys on

Webzenia automates replies, order updates, and lead qualification inside the chat your customers already open, on the official WhatsApp Business API.

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92%
Enquiries answered within a minute
3.1x
More bookings from the same chats
24/7
Orders and payments handled in chat
Trusted by ambitious brands worldwide, small and large

Proof · the numbers

The surface 78% of India already buys on.

WhatsApp is where Indian customers already are; automation is what makes it scale. These are the numbers from selling and serving in the chat they already open.

45%
Of conversations resolved without a human.
40%
Of orders completed without a human.
150+
Automations in production.
94%
Clients who renew each year.

A skincare brand recovers 3.5x more carts on WhatsApp.

Minimalist unbranded skincare product still life — D2C Skincare Brand, Pan-India · Webzenia AI and Automation case study
Read the story

What WhatsApp automation actually is

Your highest-open-rate channel, run like a real marketing system

WhatsApp automation turns the channel Indian customers actually read into a system: broadcasts that land, flows that qualify, order notifications that fire, all on the official Business API.

Broadcast campaignVerifiedDiwali offer5,000 contactsSent5,000Delivered4,820Read3,180Open rate98%Opt-ins4,210 consentedAuto-replyCatalog bhejoTrack orderTalk to agentBrowse catalogFlows trigger on reply · routed to your CRM

Broadcast

Segmented campaigns and offers sent on approved templates, in the languages your customers actually read.

Automate

A chatbot and flows that reply, qualify and route the moment a customer messages, day or night.

Convert

Order, payment and abandoned-cart journeys wired to your store, so conversations turn into sales.

What we set up

The WhatsApp journeys that actually move revenue

Marketing, sales and support on one channel, automated end to end on the official Business API.

Broadcast campaignstemplate approvedDiwali sale is now liveFlat 30% off this week. Tap to shop.DeliverySent12,400Delivered12,180Read9,240Replied1,120reach every customer where they already read

Broadcast campaigns

Segmented offers and announcements on approved templates, in Hindi and regional languages

Output

messages that get opened and read

SegmentsTemplates
Cart & drip recoveryrevenue recovered+1 hYou left 3 items in your cart+1 dHere is 10% off to finish up+3 dLast chance, offer ends tonightRecovered this month₹2.1L · 18% of cartsthe nudge that turns a left cart into a sale

Cart & drip recovery

Abandoned-cart nudges and drip sequences that bring shoppers back to finish the order

Output

recovered revenue

Abandoned cartDrip
Click-to-WhatsApp adsad → chatHome loansSponsoredSend messageWhatsAppHi! Which city?Pune, 45L budgetlead capturedCost per qualified lead₹140turn ad clicks into real conversations, not form drops

Click-to-WhatsApp ads

Meta ads that open a WhatsApp chat, captured straight into an automated qualify-and-route flow

Output

ad clicks that become leads

Meta adsCapture
Order & utility alertsdeliveredOrder confirmed#4821 · ₹1,499readShippedBlueDart · track linkreadOut for deliveryarriving by 6 pmreadDeliveredrate your ordersentevery step of the order, on the app they actually open

Order & utility alerts

Order, shipping and payment updates sent automatically from your store and systems

Output

fewer "where is my order" tickets

OrderShipping
Shared team inboxassignedConversationAssigned toRRavi SharmaIs size L in stock?2PriyaAAnjali MPayment failed twiceRajDDeepak KWhere is my refund?1PriyaSSana QBulk order query3unassignedone number, the whole team, nothing missed

Shared team inbox

A multi-agent inbox where your team picks up the chats the bot hands over, with full context

Output

no customer dropped

Multi-agentHandover
Lead-gen chatbotqualifiedHi! What are you looking for?BuyRentInvestBuy · 3 BHK · BanerQualified lead → sales CRMname, need and budget capturedcaptures and qualifies leads while you sleep

Lead-gen chatbot

A bot that greets, answers and qualifies inbound chats, then routes hot leads to a rep

Output

leads worked instantly

QualifyRoute

Why a WhatsApp tool subscription is not a WhatsApp strategy

A channel run for you, or a dashboard you have to run

Most providers rent you a Business API dashboard and leave the verification, templates, compliance and creative to you. We run the channel: the setup, the campaigns and the optimisation.

Raw BSP toolA dashboard you operateDone with WebzeniaRun for you, end to end
Setup & verificationYou navigate Meta verification and setup alone.We handle API access and green/blue-tick verification.
ComplianceTemplate rejections and quality drops are your problem.Opt-in, templates and quality-rating managed for you.
Creative & languageA blank composer; the message is up to you.Campaigns and Hindi/regional copy built and tested.
OptimisationSend-and-hope, with a metrics tab you read yourself.Open, click and conversion tracked and improved.
IntegrationConnectors you configure and maintain on your own.Wired to Shopify, Razorpay, Zoho and your CRM.
Renting a dashboard, or running a channel?

A Business API login is the easy part. The verification, the compliant templates, the Hindi creative and the optimisation are the work that makes WhatsApp pay, and that is what we run for you.

The India context

Built for the channel India actually lives on

WhatsApp is not one channel among many in India; for most businesses it is the channel. We build for that reality and the rules around it.

  1. 01of 04
    WhatsApp-firstHow India messages

    Indian customers open WhatsApp far more than email, and reply on it.

    We make WhatsApp the spine of marketing, sales and support, not a notification afterthought, because that is where your customers actually read and respond.

    Our methodWhatsApp as the primary channel, not an add-on.
  2. 02of 04
    Hindi & regionalWhat lifts open rates

    Vernacular templates out-convert clean English ones in most of India.

    We build and test broadcasts in Hindi and regional languages, so the message reads like it was written for the customer, not translated at them.

    Our methodHindi and regional broadcast templates.
  3. 03of 04
    Compliance & quality ratingWhat keeps you live

    Opt-in, template policy and quality rating decide whether you can send at all.

    We manage consent collection, template approval and quality-rating health, so your number stays high-quality and your campaigns keep going out instead of getting throttled.

    Our methodOpt-in, templates and quality rating managed.
  4. 04of 04
    Cost per messageThe real economics

    WhatsApp pricing is per-conversation, plus markup and GST, not free.

    We plan campaigns around the real per-message economics, so you spend on the conversations that convert rather than blasting a list and burning budget. Costs are scoped consultatively, not a flat published rate.

    Our methodPlanned around real per-conversation cost.

What the engagement covers

From API access to a channel that converts, end to end

Not a login. The setup, compliance, creative and integrations that make WhatsApp pay, run for you.

Discovery · auditSTEP 01PROCESS TODAYIntakeApproveKey inPaybottleneck · 4 hrsWHAT WE AUTOMATEAuto-fetch from emailAuto-key into the ERPAuto-notify when doneWe map the work and find what is worth automating.

Discover & plan

We audit how your customers buy and support today, and plan the campaigns and flows worth building first.

  • Journeys
  • Plan
Build · automationSTEP 02FLOWTriggerRuleAI stepActionAI STEP · CONFIGmodelclassify intentfallbackhuman reviewconfidence0.85Built modular, with AI where a step needs judgement.

Build flows & templates

Chatbot and journey flows, plus a library of approved templates written and tested in Hindi and regional languages.

  • Templates
  • Flows
Integrate · your stackSTEP 03Automation coreAll syncedTTallyAccountingnowZZohoCRM2mGGST portalTax filing5mWWhatsAppMessaging1mWired into the tools you already run.

Integrate your stack

Wired to Shopify, WooCommerce, Razorpay, Zoho and your CRM, so orders and contacts flow both ways.

  • Shopify
  • CRM
Monitor · healthSTEP 04AUTOMATION HEALTHInvoice flowrunningReconciliationrunningReport syncretryinguptime · 30d99.9%Report sync retrying — flagged on WhatsApp, no silent failure.Watched, with alerts, so nothing fails in silence.

Monitor & optimise

Open, delivery and conversion tracked, campaigns and flows improved month after month against the numbers.

  • Analytics
  • Optimise
Govern · audit + accessSTEP 05AUDIT LOGinvoice-botposted #482110:02Priyaapproved batch10:05systemaccess checked10:09ACCESSDPDP-alignedAdminfullApproverapproveBotpost onlyEvery run logged, access controlled, DPDP-aligned.

Compliance & verification

Green/blue-tick verification, opt-in collection, template approval and quality-rating health, managed so you stay live.

  • Green tick
  • Opt-in
Handover · yoursSTEP 06RUNBOOKRunbook.mdHANDED OVERRepo · transferredAccess · in your nameDocs · completeYour team runs it:PANDocs and access handed over. It is yours to run.

Inbox & handover

A multi-agent inbox for your team, with docs and access handed over in your name.

  • Inbox
  • Yours

Industries we run WhatsApp for

Built for the way your customers want to be reached

A D2C brand’s order updates, a clinic’s reminders and a school’s admissions all work better on the channel customers already check.

D2C & e-commerce

Cart recovery, orders and offers.

Education

Admissions and counsellor follow-up.

Healthcare

Appointments and reminders.

Real estate

Lead capture and site-visit nudges.

BFSI & NBFC

Onboarding and payment reminders.

Travel & hospitality

Bookings, itineraries and support.

Our stack

Tools we use to automate WhatsApp

The stack behind WhatsApp flows that run sales and support automatically.

WhatsApp Business API
Why WhatsApp Business API

The WhatsApp Business API is the official foundation for automation, with templates, webhooks, and a verified profile at scale.

How we excel

We build on the official WhatsApp Business API, so automated flows, broadcasts, and a green-tick profile run reliably on India’s default messaging channel.

OfficialAutomationScale
WhatsApp Business APIYes
WhatsApp appManual
SMS botYes
Web chatYes

How it runs

From verification to a channel that converts, the real timeline

WhatsApp onboarding is not "live in ten minutes"; it is verification, opt-in and a quality-rating ramp, run properly.

01Weeks 1–2Planned

API access, verification, opt-in

We provision the Business API, run green/blue-tick and business verification, and set up opt-in collection, so you start on a compliant, trusted number.

  • APIprovisioned
  • Verificationsubmitted
  • Opt-inset up
  • Templatesdrafted
02Weeks 3–5Building

Templates, flows, integrations

We get templates approved, build the chatbot and journey flows, and wire WhatsApp to your store and CRM, testing each flow before it goes to customers.

  • Templatesapproved
  • Flowsbuilt
  • Integrationswired
  • QApassed
03OngoingHeld

Ramp quality, then optimise

We ramp sending to protect the quality rating, then run and optimise campaigns and flows on open, reply and conversion data, month after month.

  • Qualityhigh
  • Campaignsrunning
  • Conversionstracked
  • Supportheld

Reported against open rate, replies and conversions, not just messages sent.

Reported on conversions
Open rateRepliesConversions

An insurance broker cuts lead response to 90 seconds with Webzenia.

Modern office desk with an open laptop and notebook — B2B Insurance Broker, Mumbai · Webzenia AI and Automation case study
Read the story

Our commitment

Our commitment, in writing

WhatsApp goes wrong when a number gets flagged, templates get rejected, or a list gets blasted into a block. We run it to keep you sending.

  • Compliant by design

    Opt-in, template policy and Meta rules followed, so your campaigns keep going out instead of getting your number flagged.

  • Quality rating protected

    We ramp sending and watch the quality rating, so you do not go from High to Flagged with one bad blast.

  • Opt-out honoured

    Consent and opt-out respected automatically, so you stay on the right side of policy and your customers’ trust.

  • A named owner

    One person runs your channel, accountable for verification, campaigns and the numbers, not a ticket queue.

We protect your number's quality rating like it's our own.

FAQ · 07 questions

WhatsApp automation, answered.

Still weighing it up?

The first audit is free and produces a written, scoped estimate. No retainer pitch on the call.

Book a free audit

Accepting new clients · 2026

Ready to let WhatsApp reply, qualify and sell for you?

Tell us what your customers ask most. We will map the auto-replies, order updates and lead flows on the official WhatsApp Business API, then show you how it runs before you commit.

What happens next

  1. 1You tell usWhat WhatsApp should handle for your business
  2. 2We map the flowsAuto-replies, order updates, lead qualification
  3. 3We reply on WhatsAppWithin one business day, no call needed

Tell us what WhatsApp should do.

+91
Chat on WhatsApp

No commitment. Consent and opt-outs built to the DPDP Act.