Digital Strategy

Employ the right digital strategy for optimal success

Improve efficiency with the right kind of digital technology that bolsters your business

Explore Digital Strategy services
Why digital strategy
Digital marketing is so vast that it is easy to lose track of long term goals especially if you are a novice. Having a distinct strategy allows you to be deliberate with your online branding.
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About the service

A good digital strategy ensures that you use all the right digital platforms, maintain a consistent brand image and that all your assets receive equal importance. Together we shall build a strategy that finds its audience!

Our digital strategy checkbox

Here are some key paraments of a digital strategy

Building an online presence

Anticipate where maximum customers will find you and how you want to market yourself on those platforms

Digital marketing

Finding the right platforms to market your business online. Creating a favourable identity that promotes customer engagement

Online selling platform

Identifying services that can be transferred online and executing a smooth transformation for customers

Customer interaction

Creating the ideal approach to assist netizen customers? This includes researching appropriate tools that enhance experience

Online storage and security

Storing essential customer data and other business data online and using the right software to secure all vital assets online

Mobile-based solutions

Catering to a vast number of mobile users through optimised, easy to use, websites and mobile applications

"We had given our website development project to webzenia which they designed very well and completed the work on time. They have got professional team which is very active and ensure that the client is satisfied"

Ramkumar Iyer

Our Process

A good digital strategy is all about the process


Understanding your brand

Having a basic understanding of objectives, mission/vision, product and services etc. gives us a peripheral vision of the brand


Understanding the digital objective

Understanding your end objective for a digital strategy helps us streamline your blueprint into an efficient plan of action


Creating an audience persona

Who is interested in your product? Having a detailed audience persona will inform future digital initiatives and thereby cut down costs


Identifying digital tools and platforms

Our team researches platforms, tools, programs, applications etc that are designed to streamline the digital marketing process


Developing a blueprint

After researching and collecting all the necessary data, we begin creating a blueprint for a winning digital strategy


Revising and editing

Even the most extensive digital strategy requires frequent iterations. This lessens over time as you find a unique rhythm online

"The team is extremely professional and they put in a lot of thought and analysis in creating the content. Our website created by them is well appreciated by many of our customers. We highly recommend them!!!"

Viraj Roongta

Read our articles & blogs


Dell’s new monitor can transform into a touch display

Dell’s new 24 Touch USB-C Hub Monitor is a new 23.8-inch 1080p monitor that can effectively transform into a touchscreen tablet thanks to its articulating stand. Dell is pitching the monitor for use in retail or warehouse environments, in addition to homes and offices. The company has produced monitors with a similar form-factor in the past, such as the P2418HT which dates back to at least 2017.

Google’s AI search is getting more video and better links

Google’s AI-powered Search Generative Experience is getting a big new feature: images and video. If you’ve enabled the AI-based SGE feature in Search Labs, you’ll now start to see more multimedia in the colorful summary box at the top of your search results. Google’s also working on making that summary box appear faster and adding more context to the links it puts in the box.

Bing, Bard, and ChatGPT: How AI is rewriting the internet

Big players, including Microsoft, with its Bing AI (and Copilot), Google, with Bard, and OpenAI, with ChatGPT-4, are making AI chatbot technology previously restricted to test labs more accessible to the general public.

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Find out more about how a webzenia can help your organisation propel digitally.Let us know your area of interest so that we can serve you better.