Change the face of marketing with Facebook

Cater to older social media users who have been loyal to the platform for decades
Talk to our FB marketing expert

Why Facebook?

Reap the benefits of the different avenues of Facebook marketing
Facebook is the third most visited website in the world
74% of users log in on Facebook every day
53% of Facebook users are high-income earners
Facebook has 1.62 billion users - 41.3% from Asia (21.9% from India)
Every hour Facebook has a new purchase
The overall ad impressions on Facebook increased by 37% in 2019

Scope of Facebook Marketing

Reap the benefits of the different avenues of Facebook marketing

Increasing brand exposure

Reach out to the right people through groups, organic content and Facebook advertising. Having a Facebook page increases the chances of people finding your brand

Increasing engagement

By creating content catered to the Facebook audience, you can increase conversations around  your brand. Together we can build a strategy that increases brand engagement

Lead generation

Get authentic leads on Facebook using appropriate filters. We conduct the market research and build sales funnels to ensure every advertisement brings optimum results

Tracking behaviours

Using advanced tracking tools to predict the success of future campaigns and tracking social media campaigns becomes a backdrop for effective marketing

Detailed customer analysis

We use Facebook reports to track customer journeys, predict buyer's behaviours and what is stopping them from converting. We then set out to create catered funnel ads

Successful campaigns

We gear Facebook ads for success with detailed customer analysis and ad tracking. Good research and data collection leads to the reduction of marketing costs in the long run

Our stats

Research, practice and repeat - that’s how we bring results each time

62%

Increase in direct product sales

82%

Customers came back with more Facebook marketing assignments

₹0.61

average cost per click across ads when working with us

Our process

Our step-by-step management process enables us to easily track the success and shortcomings of every Facebook initiative

1

Business page set up

We create a Facebook page with keywords and descriptions intended to increase discoverability. Our market research tools are involved right at the start of the project to adapt design techniques that engross customers

2

Ad set up and management

Set up and manage Facebook ads with a trained set of eyes. We commence our ads with thorough market research. Our experts start Facebook advertisements knowing when to tweak, start, stop and change the ads

3

Lead generation

Use Facebook’s vast user data to generate warm leads. Customers are far more likely to convert if given the option to provide their contact details. We target the ads to reach the right people so you get maximum conversions

4

Custom audiences

Advertising helps us collect customer data over time. Detailed customer data allows us to draw an estimate of what your ideal customer looks like. We then use this list to help you find more customers and expand your reach

5

Data collection

Social media keeps track of the number of visitors, impressions, links and even conversions. We closely analyse platform data to know the average age group, interests, geographical location, ethnicity etc of people who are most interested in your brand

6

Tweaking lead generation

Data is an asset. Once we know what is working for your customers, we re-visit the lead generation strategy and tweak it for greater success. Every customer provides unique customer data and this tightens your marketing strategy over time

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