Canva recently launched a short film ad that captures everything Canva can do for us while still pulling the strings of the Indian audience. It covers a very relatable topic – the farewell of a loved boss who goes above and beyond to treat everyone well.
Have a look at their ad here:
Our take
In a time when everyone has grown tired of toxic work cultures, this ad is refreshing; it celebrates long-term friendships and kindness. The emotional approach taken by the ad reminds us of a Google ad that came a few years ago:
This ad was published around 10 years ago. It also pulled at the heartstrings while subtly indicating what Google can do for all of us. While the ads may be decades apart, it teaches an important lesson on human behavior. People will always feel, whether it was ten years ago, now, or ten years into the future, we will never stop experiencing the world through our emotions.
